Materialism and self-esteem

Fascinating:

In one of the first studies to focus on the development of materialism among children, Deborah Roedder John, a professor of marketing at the University of Minnesota’s Carlson School of Management, reveals that a young person’s level of materialism is directly connected to their self-esteem.

Researcher finds materialism in children and adolescents linked to self-esteem

A little introspection leads me to believe that there is something to this.

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